Music discovery services like Spotify have long used AI to determine what you like to listen to and to give you more. How does Spotify...

It's about more than rewards Imagine you are on a date and at the end of the night you want a goodnight kiss. You ask, “would you like to...

How The League recognizes and designs for key behaviors to produce an incredible UX In this series, I’ll be posting a weekly analysis of...

How Tinder designs for habitual use and snap decisions Behavior is a function of the person and the environment they’re in. People are...